Photo: CHANDAN KHANNA / AFP / Getty Images
Taylor Swift is gearing up for another cinematic moment. Multiple sources reportedly told The Hollywood Reporter that the superstar is preparing a new theatrical project tied to her upcoming album, The Life of a Showgirl, which drops Friday, October 3. While the exact content of the release is still a mystery, insiders suggest the film will debut that same weekend.
It hasn’t been revealed who directed the project, though Swift may have taken the reins herself, as she did with 2020’s Folklore: The Long Pond Studio Sessions. Her last big-screen outing, Taylor Swift: The Eras Tour (2023), became the highest-grossing concert film in history with over $261 million worldwide. Swift and her team financed the $15 million project independently, working directly with AMC Theatres outside the studio system — sparking speculation AMC might once again play a role this time.
The possible return to theaters comes during an especially eventful year. Earlier in 2025, Swift finally secured ownership of the masters for her first six albums, resolving one of the music industry’s most notorious disputes. She first teased The Life of a Showgirl on Travis and Jason Kelce’s New Heights podcast, and weeks later announced her engagement to Travis, adding even more personal significance to the album’s release.
Meanwhile, Swifties have another reason to celebrate. On Thursday, Sept. 18, SiriusXM announced the launch of Taylor’s Channel 13, a limited-run station that will play nothing but Swift’s music 24/7. Starting Saturday, Sept. 20 — exactly 13 days before the album drops — the channel will spotlight every era of her career. Once The Life of a Showgirl is released, the station will air the full album every other hour through October 19. Fans will also get to hear other Swifties sharing personal stories and reflections about what her music means to them. “Taylor Swift continues to not only dominate the music world, but also every aspect of pop culture,” SiriusXM’s president Scott Greenstein said, calling the channel a special destination for fans to connect with her artistry.
With The Life of a Showgirl arriving in just weeks, a mystery theater event, and even a dedicated radio channel celebrating her work, Swift is once again proving her unmatched power to turn every release into a full-blown cultural moment.